https://youtu.be/XdRuW7QTMU8 In this video, we talk about the most important things universities need to know when it comes to marketing in the current crisis and beyond. Let us know…
Handling All Your Handles Social media has many different benefits for businesses: brand awareness and reach, lead generation, customer feedback, getting to know your audience, and added credibility. Because…
Taking an Inventory for Better Brand Strategy As a former professor of “freshman experience,” I have taught the “SWOT” analysis technique to my students dozens of times. It…
In any big institution, there are essentially multiple layers of bureaucracy. It is necessary in order to organize and divide tasks among differently specialized people. With the right tools,…
How Florida International University is Made Stronger by Giving Corporate Social Responsibility (CSR) has been a major factor in many successful companies’ brand images. In a time where…
Universities face growing pressure to perform on state metrics, increase their enrollments, and reduce costs as students are becoming more and more value-conscious and State funding decreases. Administrative leadership is…
Going to the marketplace, window shopping and reading encyclopedia entries sound like old-fashioned activities now, but we actually do all of these every day on Google. As such, companies know that…
Who hasn’t thought about starting their own company at some point? Everyone has great ideas and some of them have big potential. However, very few of us are brave…